Google Analytics 4: transition strategies for federal websites

Learn how our team transitioned from Google Analytics - Universal Analytics to Google Analytics 4! This blog outlines how we coordinated with the Digital Analytics Program, developed explorations (instead of custom reports), and the process of setting up our own agency property.

Reconsidering the consent form:​ the least user-friendly aspect of UX research​

This blog explores why and how we implemented a comprehensive participant consent process in our user research.

Optimizing the federal digital experience: aligning content governance, coordination, and database development

This blog post dives into the details of building a dynamic content database and audit for onrr.gov. Learn how effective subject matter expert (SME) coordination, strategic content planning, and application of visualization tools contribute to enhancing content governance and user experience on a federal website.

Maximizing impact of federal websites: integrating metrics with annual goals and policies

This blog discusses our strategic decision to reassess our metrics plan to align more effectively with annual high-level goals as well as to harmonize with policies governing federal public websites.

Managing a high-performing dream team in the federal government

Agile management has not only streamlined our project execution but has also transformed our team culture. This blog discusses how following a consistent agile schedule and utilizing project management tools on the Open Data, Design, and Development (ODDD) team at the Office of Natural Resources Revenue (ONRR) fosters a culture of shared ownership and ensures accountability.